Top 5 Social Networking Apps in Madagascar: Q1 2023 Performance

During the first quarter of 2023, the top 5 social networking applications in Madagascar displayed varied performance trends across downloads, revenue, and active users. Here's a detailed look at how each app fared:

BIGO LIVE-Live Stream, Go Live saw a fluctuating trend in weekly revenue, peaking at around $392 in the first week of January and stabilizing between $100 and $150 towards the end of the quarter. Downloads experienced a significant increase mid-March, reaching 147K and maintaining a steady rate of around 100K in the final weeks. Active users also showed growth, starting from 950 and peaking at 1307 in mid-March before slightly declining to 1200 by the end of March.

Lama-Voice Chat Rooms had notable revenue in March, with a peak of $253 in the week of March 13. However, there were no recorded downloads or active users for this app during the quarter.

Keyboards & Emojis maintained a steady revenue stream, with weekly earnings ranging from $15 to $39 throughout the quarter. There were no downloads or active user metrics available for this app.

Hashtag Expert: AI Captions had sporadic revenue, peaking at $158 in early February and $134 in mid-March. Weekly downloads remained low, with a maximum of 8 in late January and no downloads in several weeks. No active user data was available for this app.

Tigo Live showed a varied revenue trend, peaking at $121 in early March and ending the quarter with $44. Downloads saw a significant increase in mid-March, reaching 125K, and remained strong at around 100K in the final weeks. Active users also increased, peaking at 143 in the week of March 20 before slightly dropping to 134 in the last week of March.

For more detailed insights and data, visit Sensor Tower.